Welcome to the Neighborhood's Busiest Asset – Your Business Advantage in the Social District
The LA Convention Center is one of the city’s premier event destinations — and it’s right in the heart of the LA Social District.
Hosting hundreds of events each year, from international expos to pop culture conventions, industry trade shows, and corporate gatherings, the Convention Center consistently draws massive foot traffic from around the world.
For businesses in the district, this means opportunity.
Every event brings a surge of visitors who are looking for places to eat, shop, explore, and unwind. Whether you're a restaurant, retail store, coffee shop, or service-based business, these high-traffic days are a chance to attract new customers, boost sales, and expand your reach.
Our neighborhood’s walkability, proximity to hotels, and vibrant energy make it an ideal destination for convention-goers before, during, and after their events.
- Over 2 million visitors annually
- Year-round calendar of diverse events (tech, entertainment, fashion, sports, healthcare, and more)
- Peak traffic during weekends and weekday afternoons
- Spillover from major venues like Crypto.com Arena, Peacock Theater, and LA LIVE
We recommend that local businesses stay in the loop on upcoming events to plan promotions, staffing, and inventory.
The LA Social District will keep you updated with:
- A regularly updated Event Calendar highlighting major conventions and expos
- Newsletters spotlighting high-impact events
- Collaborative marketing opportunities to promote your business to attendees
Make the most of the Convention Center’s presence by:
- Offering event-themed promotions
- Extending hours on high-traffic days
- Creating sidewalk signage to draw in foot traffic
- Partnering with the LA Social District for sponsored activations or giveaways
Have questions or want support planning for Convention Center crowds? Contact our team — we're here to help you succeed in capturing the energy and spending power that flows through the district all year long.